OMODA & JAECOO Rev Up Excitement with Bold Brand Activation at Marina Mall

Abu Dhabi : Abu Dhabi's Marina Mall will host a bold automotive showcase, as it invites visitors to up-close explore the latest from OMODA and JAECOO.

• MAHY Khoory Automotive is bringing OMODA and JAECOO to Marina Mall.
• Visitors will be able to explore, interact, and book test drives on site.
• The test drive is now open to the public.

The automotive spotlight is on Marina Mall, Abu Dhabi, as OMODA and JAECOO are taking centre stage in a new in-mall brand activation.

MAHY Khoory Automotive is the one hosting the activation. They're also the exclusive distributor of the two brands in Abu Dhabi and the Western Region. The activation signals a new era for car enthusiasts in the city—one that blends style, tech and hands-on experience.

More Than a Display, It’s a Statement

Bringing the brands to a high-footfall retail hub like Marina Mall will allow drivers, shoppers, and passersby to directly connect with the cars. The vehicles that will be showcased will reflect the identity of their respective brands, from futuristic lines to rugged city-ready builds.

According to Saj Jabbar, the General Manager of MAHY Khoory Automotive: “This is a milestone moment for Abu Dhabi. OMODA and JAECOO coming to Marina Mall means we'll directly bring innovation and performance to our drivers. We build these vehicles for those who love adventures, connected, and the style-driven. It’s time to drive something different.”

The activation captures the essence of the two brands as it offers a seamless fusion of design, performance and practicality. It is recommended that visitors step into the cabins, explore interior technologies, and learn more about what sets OMODA and JAECOO apart.

Designed for Every Kind of Driver

• OMODA showcases bold styling, intelligent driving systems, and interiors that are high-tech.
• JAECOO’s focus is on strong, urban-ready performance with a refined edge.
• Both have smart safety systems and connectivity features.
• Registration for test drives is available on-site for instant access

This curated display is about seeing and feeling. Visitors can get into the driver’s seat and register to experience the cars in motion, which will give them a real-world view of how the vehicles respond on the road.

Built for Today, Ready for Tomorrow

OMODA and JAECOO have gained rapid traction worldwide thanks to their digital features, strong safety standards, and design that is driver-focused. These vehicles are built to perform and also to engage the driver at every level. The driving experience is as smooth as it is smart, from adaptive driving systems to in-cabin interfaces that seamlessly link with mobile devices.

Choosing Marina Mall as a venue shows how the brands are aiming to meet drivers where they are—whether shopping, socialising or exploring. The vibrant setting of the mall will give visitors a perfect backdrop to experience something new. It'll also inspire many to see beyond the traditional showroom model.

Step In and Drive Forward

The activation continues daily, with team members on hand to answer questions and guide visitors through the features. Test drives are now open for booking, meaning the activation brings drivers one step closer to innovation on the road.