MG Motor, Inter Emirates Motors Launch New Modern Showroom in Abu Dhabi

Abu Dhabi : The expansion includes a new 3S facility opening in Musaffah and an outlet in Sharjah by 2025.

• A dedicated EV zone and service area are available for both new and used vehicles.
• A new 3S centre on Sheikh Zayed Road in Dubai is scheduled to open in the first quarter of 2026.
• The new showroom will display a range of MG cars from 7-seater SUVs to crossovers and EVs.

Inter Emirates Motors, the sole importer of MG vehicles in the UAE, has officially opened a new flagship showroom in Abu Dhabi. This opening marks an important step in the brand’s growth across the country and aims to give both new and returning customers a better experience in the capital. 

It is the most high-end MG showroom in the UAE, situated in Abu Dhabi’s centre, setting a new standard for the brand’s retail spaces in the region.

Premium Showroom at Prime Location

The showroom is located in Rawdhat, directly opposite the Sheikh Zayed Grand Mosque. Covering around 2,000 square metres, it can display 22 of MG's latest cars. The space includes a special Electric Vehicle (EV) area, showing MG's push for eco-friendly transport. 

There is also a service area for both new and pre-owned MG cars. Every part of the showroom has been designed to give visitors a warm, personalised experience with top-notch customer service.

State-of-the-art 3S Centre

This opening is part of a broader plan to grow MG’s presence in the UAE. The company and Inter Emirates Motors will open a new 3S centre in Abu Dhabi’s Musaffah district in the third quarter of 2025. The same quarter will see a new showroom in Sharjah. 

MG also plans to open a large 3S centre on Sheikh Zayed Road in Dubai in the first quarter of 2026, further expanding its reach across the country.

Customers visiting the new showroom can explore MG’s expanding range. The current line-up combines modern style, new tech, and good value. Key models include the MG RX9, a large seven-seater SUV, and the more luxurious MG 7. Popular sedans like the sporty MG GT and MG 5 also draw many buyers. 

The line-up includes practical crossovers such as MG One, MG Whale, MG ZS, and MG HS. The EV range features models like MG ZS EV, MG4 Electric, and the upcoming MG Cyberster. Several new models with advanced features are set to arrive soon, showing MG’s commitment to offering cars that suit the future.

The event was attended by Managing Director of MG Motor Middle East, Mr. Tom Lee, and Managing Director of Ali & Sons Automotive, Mr. Mohamed Ali Al Dhaheri. Also present was Founder and Chairman of Ali & Sons, H.E. Ali bin Khalfan Al Mutawa Al Dhaheri. Their presence underscored the importance of this milestone.

Comments from Officials

Mr. Mohamed Ali Khalfan Al Dhaheri shared his thoughts on the opening of the new Abu Dhabi showroom. He said it was a proud moment for the company and a big step forward with MG. 

The new showroom shows their strong belief in the brand and their commitment to giving customers a great experience every time. They also plan to expand further, with new locations in Musaffah and Sharjah. Their goal is to bring MG closer to more communities across the UAE.

Managing Director of MG Motor Middle East, Mr. Tom Lee, spoke about their growth in the UAE. He explained it didn’t happen by chance. It comes from good partnerships, strong trust from customers, and a clear shared vision. He added that the new Rawdhat showroom marks an exciting chapter for MG and IEM. 

He proudly stated that they are not only expanding their network but also keeping their promise to bring innovation and value to everyone they serve.

Strong Aftersales Support

Customers of Inter Emirates Motors can also count on strong after-sales support. The company has four service centres across the UAE. In Dubai, a large service centre is located in Al Khabisi, Deira, and another in Al Quoz. The Abu Dhabi centre is in Al Mussafah and is fully operational. 

The Al Ain centre is already open and ready to serve. Additional facilities are also available in Ras Al Khaimah and Fujairah, adjacent to the showrooms.