Media experts and influencers are challenged by Chery UAE to drill and smash the TIGGO 9 chassis.

ABU DHABI: In a daring move to showcase the robustness of Chery vehicles, Chery UAE, in collaboration with its official dealer AW Rostamani, organised the ultimate car test called "Drill It If You Can" at The Smash Room Dubai. The challenge was for influencers and media professionals to try to drill and smash through the TIGGO 9 chassis.

The TIGGO 9 frame, which was made of high-resistance steel, withstood several efforts by the participants to break it with heavy equipment, clearing the most difficult automobile test to date and showcasing the remarkable strength and durability of the Chery body.

“Chery cars are simply built different”, said Zaher Sabbagh, Director of Chery UAE, adding: “The TIGGO 9 chassis has stood the ultimate smash test, highlighting once more Chery’s commitment to innovation, not only in terms of intelligent driving but also in terms of safety for all passengers. This is an SUV you can trust your family in. We’re not just offering a stylish design; we’re offering safe luxury, proven reliability and peace of mind.” 

Notably, Chery Automobile recently conducted and passed a frontal full width rigid barrier test on its flagship TIGGO 9 model in its state-of-the-art safety laboratory in China, proving its dedication to the idea that "safety is the ultimate luxury" and adhering to the stringent Euro NCAP standards. 

TIGGO 9 tested its crash protection capabilities in harsh conditions by impacting a structural barrier with complete frontal overlap at 50 km/h. The test can accurately replicate real-world accident scenarios and has become a crucial standard for assessing vehicle safety performance. The TIGGO 9's A pillar and doors did not distort in the accident; there was sufficient room for passengers to survive; there was no evidence of entry, leakage, smoke, fire, or explosion of the battery pack; and the airbags and other safety mechanisms functioned as intended.