Zeekr UAE and AWR Automotive Unveil New Flagship Showroom in Dubai
Dubai: Zeekr UAE and AWR Automotive have unveiled a redesigned Zeekr flagship showroom on Sheikh Zayed Road in Dubai. The new space focuses on electric mobility, technology, personalised customer support and premium hospitality. It is designed to give customers a practical way to explore Zeekr's electric vehicle range while learning more about charging, intelligent technology, performance, test drives and after-sales support.
KEY TAKEAWAYS
Where is the new Zeekr flagship showroom in Dubai?
The new Zeekr flagship showroom is located on Sheikh Zayed Road in Dubai and is operated by AWR Automotive, Zeekr’s official UAE distributor.What facilities does the new Zeekr showroom offer?
The showroom features two AC charging points, two dedicated vehicle delivery bays, interactive touchscreen displays, personalised test drives, product specialists and the Zeekr Lounge.Zeekr Flagship Showroom in Dubai: Key Highlights
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Feature |
Details |
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Location |
Sheikh Zayed Road, Dubai |
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Distributor |
AWR Automotive |
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Brand |
Zeekr |
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Charging |
Two AC charging points |
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Delivery areas |
Two dedicated vehicle delivery bays |
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Customer experience |
Product specialists and personalised consultations |
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Technology |
Interactive touchscreen TVs |
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Test drives |
Personalised test drives available |
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Hospitality |
Zeekr Lounge |
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Lifestyle partner |
Maison 7 |
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Events |
Product introductions, owner engagement and curated events |
What Does the New Zeekr Showroom Offer?
The new showroom is designed to give customers a more interactive way to explore Zeekr’s electric vehicle range. Here is what the New Zeekr Showroom offers:
- Product specialists are available to provide guidance on vehicle technology, charging, performance, test drives, and after-sales support.
- Customers can also use interactive touchscreen TVs to explore different vehicle configurations and place orders directly from the showroom.
- At the centre of the facility is the Zeekr Lounge, which provides a dedicated space for customer appointments, coffee conversations and owner gatherings. A partnership with Maison 7, AWR Group’s luxury lifestyle brand, adds curated homeware and décor to the showroom.

Charging and Customer Facilities
The redesigned flagship showroom features two AC charging points, giving customers a practical introduction to the Zeekr ownership experience. It also has two dedicated vehicle delivery bays, providing a dedicated setting for vehicle handovers. The showroom will additionally host product introductions, owner activities and curated events focused on premium electric mobility.
Customers can visit the facility to explore the Zeekr range, speak with product specialists and arrange personalised test drives.
AWR Automotive Strengthens Zeekr's UAE Presence
AWR Automotive is the official distributor of Zeekr in the UAE and brings more than five decades of automotive experience to the partnership. The company operates across passenger vehicles, electric mobility, commercial mobility, flexible ownership, and after-sales services. Its portfolio includes brands such as Nissan, INFINITI, Renault, Chery, ZEEKR, smart and Royal Enfield. AWR Automotive has a network of 26 showrooms and 27 service centres in the UAE, supporting customers across different stages of vehicle ownership.
Zeekr's Current Global Portfolio and Electric Mobility Focus
Zeekr is the global premium electric mobility technology brand from Geely Holding Group. The company develops electric vehicle technologies including battery systems, battery management systems, and electric motor technologies, while using the Sustainable Experience Architecture (SEA). Zeekr’s current global portfolio includes the Zeekr 001, Zeekr 001 FR, Zeekr 009, Zeekr 009 Grand, Zeekr X, Zeekr 007, Zeekr 7X, Zeekr MIX, Zeekr 7GT and Zeekr 9X. Since starting vehicle deliveries in October 2021, Zeekr has delivered more than 800,000 vehicles. The brand also operates research and development centres and design studios in Gothenburg, Ningbo, Hangzhou and Shanghai, with plans to expand further across global markets over the coming years.
What Does the New Showroom Bring for UAE Buyers?
The new Zeekr flagship creates a dedicated destination where UAE buyers can experience electric vehicles, understand charging and technology, arrange test drives and discuss ownership requirements with product specialists. It offers everything from interactive vehicle configuration, charging facilities, personalised consultations, and dedicated delivery areas to give customers a more complete experience from initial vehicle discovery through to delivery. The Zeekr Lounge and owner events make it much more than a traditional retail space by creating a place for customers and electric mobility enthusiasts to engage with the brand.
Also Read: Zeekr 7X Drifts Through 25cm Gap, Breaks Guinness Record in Abu Dhabi
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