New Peugeot 408 Arrives in the UAE: A 215 hp Fastback That Turns Heads Without Emptying Your Wallet

Dubai: Want a sedan that looks sporty but still makes sense? The new Peugeot 408 could be a game changer for you. This French fastback now has GCC specs. It brings a 215 hp turbo engine, a driver-focused cabin and a long safety list. Prices start around AED 121,000 on our listing. 

The timing is interesting too, as UAE new car sales fell 15 percent in August. Here is what to expect, from design to safety.

Coupe Looks, SUV Stance

The 408 mixes a sloping fastback roofline with a raised, crossover-style posture. Three slanted LED strips replace the old claw lights and double as sequential indicators. The rear carries glowing Peugeot lettering, a first for the brand.

Exterior	Details
Wheels (Allure)	18-inch Detroit diamond-cut alloys
Wheels (GT)	20-inch Monolith alloys, Matt Onyx Black
GT extra	LED strip above an illuminated badge
Colours	Flare Green (new), Perla Nera Black, Selenium Grey, Okenite White, Elixir Red

Under the Bonnet: 215 Horses, Zero Drama

A 1.6-litre turbo petrol sends power through an eight-speed automatic. Paddle shifters and a Sport mode are included. Peugeot claims 15.7 km/l combined. The GCC fuel-efficiency grade is “Excellent”. That should keep Sheikh Zayed Road runs affordable.

Performance	Figure
Power	215 hp
Torque	300 Nm
0-100 km/h	8.8 seconds
Top speed	220 km/h
Fuel economy	15.7 km/l

Step Into the i-Cockpit

The compact steering wheel sits low. You read the dials over it, not through it. Both trims get two 10-inch screens plus Apple CarPlay and Android Auto. The GT adds more.

• Both trims: 10-inch digital cluster and 10-inch driver-angled touchscreen
• GT only: navigation, voice recognition, wireless charging and a heated steering wheel
• GT option: 3D Quartz instrument cluster
• Eight ambient lighting colours

Comfort and Space for Real Life

Weekend luggage will fit easily. The boot holds 536 litres and grows to 1,611 litres with the 60:40 seats folded. The 2,790 mm wheelbase helps rear legroom. The 11 metre turning circle suits tight car parks. Out here, that matters at every mall.

• GT seats: AGR-certified, 10-way electric driver’s seat with memory, heating and massage
• GT extras: electric sunroof and Clean Cabin air treatment with live air-quality data
• Alcantara upholstery on the GT

Safety That Comes Standard

Here is the good part. Both trims get the full kit. You never pay extra for safety.

• Adaptive cruise control and active emergency braking
• Blind-spot detection and rear cross-traffic alert
• Lane-keeping assistance and Active Lane Positioning Assist
• 360-degree camera and driver-monitoring camera
• Six airbags

What It Costs and Who Is Watching

Premium badges are winning buyers right now. The Land Rover Defender jumped 105 per cent in the UAE, which shows shoppers still pay for style. The 408 offers style at a friendlier price.

Trim	Listed price
1.6T Allure	AED 121,000
1.6T GT	AED 149,900

Final Verdict: Which 408 Should You Pick

This view rests on Peugeot’s published figures. On paper, the Allure is the smart buy. You get the same turbo engine and the same safety kit for AED 28,900 less. We suggest you choose the GT only if you want the sunroof, massage seat and 20-inch wheels.

Your priority	Our pick
Best value	Allure
Comfort and luxury	GT
Sporty looks	Either; GT looks sharper

Confirm final prices and availability with your Peugeot dealer.

Also Read: MG GT Engine Options Explained: Which Powertrain Suits UAE Buyers Best?